Latest Bag Drop
NEW PRODUCTS EVERY WEEK
our promise
authenticated pre-loved luxury
Welcome to It Must Be Loved, your Canadian online destination for rare vintage and preloved luxury bags. We’re excited to share our passion for authentic vintage handbags that have lived beautiful lives before finding their way to you. Each curated piece tells a unique story, and our mission is to continue its narrative.
join the inner circle club
shop before the drop
Wednesdays at 11 AM EST
Inner Circle members receive a private password via email, unlocking 24 hours of early access to that week’s collection.
Thursdays at 11 AM EST
The drop opens to the public.
Thursdays at 8 PM EST
Join Erin live on Instagram and here on our site as she showcases the remaining pieces.
RESOURCES
What Exactly is "Bag Spa Certified"?
Proudly Bag Spa Certified It Must Be Loved is proudly Bag Spa certified, with training from Edmonton Bag Spa Official, known for its expertise in luxury bag care. Each vintage bag we acquire recei...
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Authenticity is Our Promise At It Must Be Loved, authenticity is at the heart of everything we do. We believe that every preloved luxury bag tells a story, and we ensure that story is genuine. That...
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Check out Erin's favourite products for keeping your bag beautiful and protected! Head to Erin's Amazon storefront here. General Bag Care Tips Storage Tips: Store your bag in a breathable dust ba...
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you're like, really pretty!
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